Welcome to Collective Detective!

Collective Detective is a small studio start-up. We're a group using our spare time to build you applications that are fun, entertaining, and socially connect you to other people in interesting ways.

Our current projects:

Collectivus
An application where you attach status updates and stories to physical and virtual social objects called “Thingies”, exposing your adventures to more and more people as these Thingies move from place to place and person to person.
Supporters Union
In 2013, we'll be launching Supporters Union, a new project related to recruiting and connecting supporters of soccer.

Latest News and Updates

Change of Venue

We've operated Collective Detective from quite a few locations over the past decade: Conceived in Florida, launched in Texas, and developed new ...

Collectivus

Collectivus connects random people and place together by connecting the story of each encounter to a Thingie — a physical or virtual social object. Each Thingie has a unique history.

Collectivus launched in 2010 when we put about 600 Rubber Ducks out into the wild, trackable by an app where people could log their encounters, post their photos with them, and track their progress across the world. Starting from Pennsylvania, the Rubber Duckie Thingies reached as far as Austin, Texas; Vancouver, British Columbia; Portugal; Australia; and beyond. Our Thingies are still popping up today.

In late 2011, we relaunched the app with a focus on virtual objects — or as we call them: Digital Thingies. With more and more applications providing location-context to status updates, Digital Thingies accent these activities, sometimes to add context, sometimes as part of a game, often as decoration. Since both Digital and Analog Thingies travel from place to place, their history contains a narrative of the places they've been and people they've encountered. This creates a unique way to randomly discover new people, places, and stories when a Thingie is encountered and a way to share tips, information, and thoughts outside of a person's established social graph.

Collectivus is currently a prototype we're feature testing.

To find out how to see our Thingies and learn more, please visit Collectivus to sign-up and get started.

Supporters Union

Like much of America, up until a few years ago, we didn't pay much attention to the sport called football, futbol or soccer — depending on where you are in the world. Since then, we've become fans of the sport and the unique culture of supporters and supporters groups. In keeping with our mission of connecting people and interests in fun and creative ways, we're kicking off a new project in 2013 to help introduce people to the sport, supporters, and help build the community.

More information as we spin-up the project in 2013. Follow us on Twitter and Facebook for the latest updates.

History

In 1998, founder/partner Josh Babetski started a small, freelance web development shop performing full lifecycle application development called “TaxiCafe Media.”

2001 brought the rise of viral and transmedia storytelling online. Seeing the marketing and entertainment opportunity in these campaigns, Josh became involved in these immersive and interactive narratives. Frustrated by a lack of adequate online tools needed to collaborate on these complex stories and puzzles, TaxiCafe Media launched CollectiveDetective.org in 2002 as a informational hub, containing the first unified set of online applications and resources to help the hive mind of the community organize information around these mysteries and adventures.

Collective Detective participated in and created original campaigns, as well as provided consulting on ways to engage and promote audiences. With a focus on these interactive projects and a shift away from professional web development services, TaxiCafe Media became Collective Detective in 2004.

Contact Collective Detective

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Geo

Made in New York, NY, and Austin TX, USA